Glow Naturally: Top Vitamin C Serums That Work in Pakistan

Vitamin C Serums in Pakistan: Benefits Backed by Science

 

In recent years, the demand for Vitamin C serums has grown rapidly, especially in Pakistan, due to their incredible skincare benefits. 

Vitamin C is known for having an excellent safety record, meaning most people can use it on their skin for long periods without any major issues. 

It is also recognized as an anti-inflammatory powerhouse, helping to calm the skin and reduce puffiness, according to a 2015 study. 

However, a 2017 review found that Vitamin C in concentrations higher than 20% may cause slight irritation, which is why most products stick to the 10-20% range.

From brightening the skin to reducing wrinkles, Vitamin C serums are a must-have in any skincare routine, providing the much-needed antioxidant (Vitamin C) support that our body can not produce on its own.

 In this article, we will explore some of the best vitamin C serums available in Pakistan.

(Planning to try one of these Vitamin C serums? You might be able to save! Check our exclusive coupon codes and skincare discounts before you buy — and grab the best deal!)

 

List of Best Vitamin C Serums In Pakistan

 

Elevate your skincare routine with these top-quality Vitamin C serums, carefully selected to deliver radiant and youthful-looking skin.

1. The Ordinary Vitamin C Serum 8%
2. CeraVe Skin Renewing Vitamin C Serum
3. COSRX Pure Vitamin C Serum With Vitamin E & Hyaluronic Acid
4. Timeless 20% Vitamin C + E Ferulic Acid Serum
5. Conatural Vitamin C Serum
6. Garnier Bright Complete Vitamin C Serum
7. La Roche-Posay 10% Pure Vitamin C Serum
8.  Accufix Vitamin C serum 10% SAP

 

1. The Ordinary Ascorbic Acid 8% Serum 

 

This serum pairs two powerful ingredients: pure Vitamin C and alpha arbutin. While the 8% concentration is effective for most skin types, it is slightly intense for first-timers. The water-free formula ensures stability but can feel oily on application.

This is a good choice if you want to brighten dark spots and even out pigmentation — especially if your skin is already used to actives.

Best For: Intermediate users with uneven skin tone or dullness.

Form: Water-free solution

Pros:

• Combats pigmentation effectively
  
• Stable Vitamin C in pure form
  
• Alpha Arbutin helps with dark spots
  

Cons:

• Can feel a little greasy for very oily skin
  
• May sting slightly if your skin barrier is compromised

 

Price: 3,900 PKR (Publish Time)

Active ingredients: L-ascorbic acid, Alpha Arbutin

 

2. CeraVe Skin Renewing Vitamin C Serum 

 

This is one of the most balanced, beginner-safe Vitamin C serums available in Pakistan. It contains 10% pure L-ascorbic acid, combined with ceramides, hyaluronic acid, and MVE technology for long-lasting hydration.

What sets it apart is the inclusion of barrier-repairing ingredients, making it a rare Vitamin C option that suits even sensitive skin. Great for daily use without irritation.

Best For: Beginners or anyone with dry, dehydrated, or sensitive skin.

Form: Lightweight gel-cream

Pros:

• Fragrance-free, non-comedogenic
  
• Contains ceramides for skin barrier repair
  
• Suitable for all skin types, including sensitive
  
• Airtight packaging preserves stability
  

Cons:

• Slightly more expensive than average options
• Can feel slightly thick under heavy sunscreen or make up

 

Price: 5,700 PKR

Key Ingredients: Vitamin C 10%, Ceramides, Hyaluronic Acid.

 

3. COSRX Pure Vitamin C Serum With Vitamin E & Hyaluronic Acid

 

COSRX combines 13% ascorbic acid with tocotrienol (super Vitamin E) and hydrating ingredients. It targets pigmentation and dullness, but the dropper bottle requires careful handling to avoid oxidation.

This is ideal if you want faster brightening without jumping to high-strength 20% serums.

Best For: Normal to combination skin users looking for strong but not aggressive Vitamin C.

Form: Liquid serum

Pros:

• Includes Vitamin E and hyaluronic acid for added support
  
• Fragrance-free and suitable for most skin types
  
• Noticeable glow with consistent use

Cons:

• Needs refrigeration after opening to avoid oxidation
• Packaging may leak if not upright

 

Price: 6,030 PKR

Active ingredients: Pure Vitamin C (Ascorbic acid), Super Vitamin E (Tocotrienol), Hyaluronic acid

 

4. Timeless 20% Vitamin C + E Ferulic Acid Serum

 

This cult-favorite serum is known for mimicking the effects of much more expensive formulas. With 20% L-ascorbic acid, Vitamin E, and ferulic acid, it offers powerful antioxidant protection and collagen-boosting action.

However, it is only recommended for experienced users, as the high concentration may cause irritation if your skin is not already used to Vitamin C.

Best For: Advanced users with dull, aging skin looking for fast results.

Form: Thin liquid, fast-absorbing

Pros:

• High strength = fast results
  
• Backed by antioxidant synergy (C + E + Ferulic)
  
• Great for anti-aging goals

Cons:

• Can irritate sensitive skin
• Needs to be used within 3 months of opening

Price: 8,500 PKR

Key Ingredients: L-Ascorbic Acid, Alpha Tocopherol

 

5. Conatural Vitamin C Serum

 

This local Pakistani brand offers a gentle and budget-friendly option for beginners. It uses Ethyl Ascorbic Acid, a stabilized form of Vitamin C, making it less likely to cause irritation.

While it doesn’t mention the exact concentration, it is a safe daily choice for sensitive or first-time users who want to slowly build tolerance.

Best For: First-time users or those with sensitive, reactive skin.

Form: Lightweight gel

Pros:

• Non-sticky and fast-absorbing
  
• Locally available and affordable
  
• Good for everyday beginner use
  

Cons:

• Concentration not clearly disclosed
  
• Not strong enough for pigmentation or dark spots

Price: 1,499 PKR 

Active ingredient: Ethyl Ascorbic Acid

 

6. Garnier Bright Complete Vitamin C Serum

 

One of Pakistan’s best-selling drugstore serums. It contains ascorbic acid, niacinamide, and salicylic acid, offering a mix of brightening and mild exfoliation.

However, it also contains fragrance, alcohol, and citrus extracts, which may trigger irritation in sensitive skin. Best for those with normal to oily skin who are not reactive to scent.

Best For: Budget-conscious users with normal skin.

Form: Milky serum

Pros:

• Affordable and widely available
  
• Works on mild pigmentation and dullness
  
• Absorbs quickly and layers well
  

Cons:

• Strong fragrance
  
• Not suitable for sensitive or barrier-damaged skin

 

Price: 1,149 PKR

Active ingredients: Ascorbic acid, Niacinamide, Salicylic Acid, Sodium Hyaluronate, Tocopheryl Acetate, Lemon Fruit Extracts, Alcohol, Fragrance

 

7. La Roche-Posay 10% Pure Vitamin C Serum

 

This dermatologist-backed serum includes 10% L-ascorbic acid, salicylic acid, and La Roche-Posay Thermal Spring Water, which soothes irritation.

Its mild exfoliating property helps with texture, while the thermal water calms inflammation — making it great for acne-prone or rough-textured skin.

Best For: Dull, textured, or acne-prone skin that needs both brightening and smoothing.

Form: Lightweight lotion-serum

Pros:

• Dermatologist-tested
  
• Calms redness while brightening skin
  
• Absorbs quickly
  

Cons:

• Pricey
  
• Slight heavy feel during first few uses

Price: 6,500

Key Ingredients: 10% Pure Vitamin C, Salicylic Acid, Neurosensine, Glycerin, Hyaluronic Acid, La Roche-Posay Thermal Spring Water

 

8. Accufix Vitamin C Serum 10% SAP

 

This is one of the cleanest formulas available in Pakistan, with no fragrance, dyes, or harsh preservatives. It contains 10% SAP, hyaluronic acid, and allantoin for soothing hydration.

Perfect for acne-prone or reactive skin — and highly recommended for those switching from irritating Western products to gentler local options.

Best For: Sensitive, acne-prone, or oily skin users looking for barrier-safe Vitamin C.

Form: Gel serum

Pros:

• Fragrance-free and non-irritating
  
• Acne-safe formulation
  
• Lightweight and fast absorbing

Cons:

• May take longer to show results compared to pure L-ascorbic acid
• Slightly watery texture

Price: 1,995 PKR

Active Ingredients: SAP, Hyaluronic acid

 

Editor’s Pick: CeraVe Skin Renewing Vitamin C Serum

 

Among all the products reviewed, CeraVe stands out for being one of the safest and most balanced options — especially for daily use in Pakistan’s climate. It delivers visible brightening while supporting your skin barrier, thanks to its ceramide-rich formula. This makes it ideal for both beginners and experienced users, including those with sensitive or dry skin.

If you are shopping on a budget but still want strong results against pigmentation, our second-best pick is The Ordinary Ascorbic Acid 8% + Alpha Arbutin 2%. It combines effective brightening with targeted dark spot correction, making it a great choice for intermediate users who want powerful results without a premium price.

 

Why Vitamin C Serums Deserve a Spot in Your Routine

 

Vitamin C is more than just a brightening ingredient — it is one of the most well-studied, multi-benefit ingredients in skincare. Here is why it deserves a place in your routine.

Key Benefits of Vitamin C for Skin

 

• Brightens dull skin by reducing melanin and fading dark spots

• Stimulates collagen, improving firmness and elasticity

• Fights free radicals, protecting against pollution and UV damage

• Improves texture, making skin smoother and more even

• Supports hydration by helping skin retain moisture

• Helps fade post-acne marks and sun-induced pigmentation

How to Use Vitamin C Serum (Correctly)

 

1. Cleanse your face with a gentle, non-stripping cleanser

2. Dry your skin completely (Vitamin C does not perform well on damp skin)

3. Apply toner if you use one — Vitamin C should come after

4. Use a few drops of Vitamin C serum on your face and neck

5. Wait 5 minutes for absorption before applying other products

6. Follow up with a moisturizer

7. Always finish your morning routine with a broad-spectrum SPF 30+

 What Skin Concerns Does It Target?

 

Vitamin C can help with a range of common skin issues:

Concern	How It Helps
Dark Spots	Reduces melanin production, fades hyperpigmentation
Acne Marks	Heals post-inflammatory pigmentation gently
Dullness	Boosts glow by neutralizing oxidative stress
Fine Lines	Stimulates collagen to improve elasticity
Uneven Texture	Smooths out skin and supports renewal

Especially effective when used alongside niacinamide, retinol (in PM), and hyaluronic acid (for hydration layering).

 

Who Should Use Vitamin C Serum?

 

Anyone who wants brighter, smoother, and more protected skin — especially if you deal with:

• Dullness or uneven tone

• Early signs of aging

• Acne scars or pigmentation

• Sun-damaged skin

• Tired-looking or dehydrated skin

It is safe for most skin types, including sensitive skin — especially when using gentler forms like SAP or Ethyl Ascorbic Acid.

 

Related:

How to Properly Layer Vitamin C Serum with Other Skincare Ingredients

Your Guide to the 10 Most Effective Anti-Aging Ingredients

10 Best Retinol Serums in Pakistan